Barry Phillips joins Bacharach in the newly formed and consolidated role of VP of sales and marketing at the New Kensington, Pa., headquarters. Phillip’s responsibilities will be phased in through Q3 of 2015 with ultimate responsibility for the U.S. and E.U. regional sales force, product management, marketing and customer service. Hi role is an important step in the implementation of the company’s new focus on fixed and portable instrumentation. This change will better align the company’s resources to reach customers through all of our sales, marketing and customer service touch points.