General Filters Rolls Out New Brand Identity

General Filters, Novi, Michigan, announced a new brand identity that includes new logos, colors, and design. The transition has begun, and will continue in months to come. Since its founding in 1937, General Filters has updated its corporate logo just once. “The previous designs were appropriate at the time, but as the face of the industry changes so must we,” ...

Manufacturers, Efficiency Groups Praise Largest Energy-Saving Standards Ever Issued

Energy efficiency standards issued recently for rooftop air conditioners and heat pumps–which represent the largest energy and pollution savings of any rule ever issued by the Department of Energy– will benefit businesses, manufacturers, and the environment, according to four of the organizations that participated in the negotiations leading to the announcement. The Air-Conditioning, Heating, and Refrigeration Institute representing HVACR and water ...

Cool Business

Gearing up for air conditioning season

Air Conditioning Equipment Roundup

A listing of available products in the air conditioning field

Warm Air and HVAC Products Roundup

A selection of commercial heating/cooling/ventilation offerings

Don’t get frosted

Feature Story Improve defroster performance by making sure your truck’s air-conditioning unit is ready for winter By Stephen Petit Seasonal HVAC maintenance, which may include an air conditioning unit repair, is quick, simple and relatively inexpensive to do, according to Red Dot’s Gary Hansen. It’s been a cold night and you’re hot to get rolling. But your defroster is taking ...