The National Oilheat Research Alliance (Alexandria, Va.) has launched a new up-to-date flame as the company’s corporate identity. The NORA flame is the primary symbol representing NORA during the last five years. The NORA logo is being modernized into a metallic version that will be displayed on NORA products and it will be used as new patches for NORA technicians. The move to the flame is a key component of NORA’s revitalization strategy. NORA partnered with Don Farrell to make the new NORA patch come alive.